January saw the annual ritual of Romantica updating their beautiful image galleries with all the new stock. My head vanishes in to the laptop for several nights as I go through the hundreds of dresses, trying to decide which ones to use as the background images in the site design. Again this year saw a shift in styles and all are beautiful but I have to say the imagery used for the new Phil Collins Bridal collection was very special – and a joy to work with. All 4 of the Romantica sites and that of Phil Collins Bridal have a very simple look and it is all about the imagery and a simple user interface designed to get you to the dress you want and information on where you can see it, – as soon as possible. The new look sites can be seen here at Romantica Bridal, Pure-Bridal, Bluemoon and Bridesmaids.